Skip to main content

You are in: Antarctica
Change location

Login

Forgot password?

Don’t have an account?

Sign in
My account

Explore our content
Publish with us
Discover our services
About us
Contact & support

Search

Cart

You are here

Author

This is a test website. For our live site please visit www.sagepub.com

Ken Hyland Associate Professor in Marketing and Business Research, Norwich Business School, University of East Anglia

Sage: Upper Footer (AU)

Help and support
About us
Useful tools
Our other websites

Hello, would you like to continue browsing the SAGE website?

Yes please!No thanks!

© 2025 Sage Publications

Sage: Lower Footer (AU)

Privacy Policy
Cookies
Accessibility
Modern Slavery Statement
Legal Notices