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The book provides latest perspectives ensuring students access up-to-date information on entrepreneurial thought.
This textbook addresses entrepreneurship from the academic and practical perspectives cogently. Pragmatically, it demonstrates how to think creatively by testing and formulating ideas which are implementable as entrepreneurial projects. It provides a step-by-step approach to developing entrepreneurial thinking ability. This textbook is highly recommended to students at undergraduate and postgraduate studies of enterprise.
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A great source on entrepreneurial thinking and mindset. If you are teaching this subject and looking for a place to start, this is it.