You are here

Statistical Persuasion
Share
Share

Statistical Persuasion
How to Collect, Analyze, and Present Data...Accurately, Honestly, and Persuasively



April 2010 | 424 pages | SAGE Publications, Inc
This text helps readers understand how to collect, manage, evaluate, and analyze data. It also provides guidelines for the presentation of analysis, especially for nonacademic audiences without training in statistical analysis. These guidelines help ensure that statistics and graphical displays tell the story that analysts want to convey while protecting their analysis from methodological criticism. Author Robert Pearson focuses attention on the conceptual understanding of statistics, while referring (sparingly) to specific formulas when they help reveal a conceptual point about the statistics.

Key Features

· Combines a concern for the design, collection, measurement, and the management of data with its analysis and presentation

· Provides examples and data concerning real world problems in education, crime, government performance, and other policy arenas

· Clearly demonstrates the steps used to generate the appropriate statistics and graphs in Excel and SPSS and then provides exercises to replicate and elaborate on these examples

This book and its supporting materials are ideally suited for graduate students in professional degree programs in public policy, education, social work, criminology, urban planning, and related schools as well as advanced undergraduates in these fields. The book's explanations, descriptions, illustrations, and step-by-step exercises create the skills and knowledge required of a policy analyst, advisor, consultant or the elected or appointed public official or nonprofit officer who wants to be better able to interpret and evaluate others' applied social research. Its data sets, solutions sets, instructors' manual, lecture slides, and student workbook provide instructors with a complete and fully integrated instructional package.

 
PREFACE
 
ACKNOWLEDGMENTS
 
1. Introduction
 
2. Research Design and Data Collection
 
3. Measurement
 
4. Data Editing, Transformation, Index Construction, and Weights
 
5. Statistics as Description
 
6. Charts and Graphs
 
7. Percentages and Contingency Tables
 
8. Samples and Statistical Inference
 
9. Statistics as Group Differences
 
10. Statistics as Relationships
 
11. Regression Analysis
 
12. Detecting and Correcting Violations of Regression Assumptions
 
13. Time Series Analysis, Program Assessment, and Forecasting
 
14. Presenting Persuasive Statistical Analyses
 
APPENDIX A: FROM WHENCE DO DATA COME? KEY STATISTICAL SITES FROM THE U.S. GOVERNMENT
 
APPENDIX B: HOW TO SELECT THE RIGHT STATISTICS
 
APPENDIX C: IN-CLASS QUESTIONNAIRE
 
REFERENCES

“I am very impressed with Statistical Persuasion, by Dr. Robert W. Pearson. The textbook includes the technical and mathematical knowledge students need to understand basic statistics, and it also includes an integration of these elements within the important framework of research design. The combination of the textbook and ancillary support materials is a complete package.”

 

Kristen A. Munger
Syracuse University

"Statistical Persuasion will serve well those who are looking for a practical and pragmatic approach to using and interpreting statistics for applied purposes. This book would best serve as a text for a capstone course in statistics where the focus is on the presentation and consumption of statistical outcomes. It does an excellent job convincing the reader of the importance of designing a study tailored to the needs of a social science question so that the resulting findings can meaningfully answer the question."

Jacqueline J. Carlson & Andrew N. Christopher
PsycCRITQUES

I am using this text to enhance current lecture materials.

Dr Jean Bronk
Schools of Graduate and Professional Programs, St Mary's University - Twin Cities
drupal

This is a good entry level statistics textbook for students with social sciences major. There are no hard math concepts but all of straight forward description to allow students to understand the basics of quantitative analytical approaches. The explanation of the SPSS (now named as PASW) is clear. Supplemental exercises are easy to follow. I don't think students will have anymore fear to math, statistics, and computer software after reading this book.

Dr Jeff Shen
School Of Psychology, Capella University
drupal

Readability, comprehensive, Online content, data sets, use of Excel and SPSS.

Dr Judith Halle
School of Graduate Studies, Mountain State University
drupal

THe text is very well written and readable. However, I do not want to encourage my statistcs students to use Excel EVER, so I didn't recommend this book. It is a great book to those who may use Excel for data analysis.

Dr Kristen Archbold
College of Nursing, University of Arizona
drupal

Not assigned to teach course

Dr Mary Lou Gutierrez
School of Public Health, University of Memphis
drupal

A bit too advanced for my undergraduate stats class.

Dr Nancy Alvarado
Psychology Sociology Dept, California State Polytechnic - Pomona
drupal

Level of text not appropriate for my students.

Dr Trish Voss
Nursing , Frontier School of Midwifery and Family Nursing
drupal

Pretty decent coverage of key statistical concepts

Mr Andrew Palmer
School of Business and Social Sciences, Roehampton University
drupal

For instructors

Purchasing options

Please select a format:

ISBN: 9781412974967
£212.00

Sage Research Methods is a research methods tool created to help researchers, faculty and students with their research projects. Sage Research Methods links over 175,000 pages of Sage’s renowned book, journal and reference content with truly advanced search and discovery tools. Researchers can explore methods concepts to help them design research projects, understand particular methods or identify a new method, conduct their research, and write up their findings. Since Sage Research Methods focuses on methodology rather than disciplines, it can be used across the social sciences, health sciences, and more.

With Sage Research Methods, researchers can explore their chosen method across the depth and breadth of content, expanding or refining their search as needed; read online, print, or email full-text content; utilize suggested related methods and links to related authors from SAGE Research Methods' robust library and unique features; and even share their own collections of content through Methods Lists. Sage Research Methods contains content from over 720 books, dictionaries, encyclopedias, and handbooks, the entire “Little Green Book,” and "Little Blue Book” series, two Major Works collating a selection of journal articles, and specially commissioned videos.